Creative Direction Product & Marketing Strategy



Nice to meet you,
I’m Pedro Rocha


This is a collection of work I’ve created over a 20-year career, and more importantly, the work I’m proud of. It’s not your standard portfolio, I know. But then again, my professional and personal path hasn’t exactly followed a straight line.

To start with, I moved from Brazil to Germany six years ago with my wife, son, and toddler twins. Think of it as a cultural breakthrough wrapped in chaos, curiosity, and lots of love.

Now, I’m working in the gaming industry, building a mobile game I truly believe in. As Chief Brand Officer at Rumble Kong League, I’ve worn more hats than I can count, leading brand and marketing strategy, product vision, creative direction, and everything in between.

Before that, I spent 17 years in advertising as a Creative and Creative Director at GREY, TBWA, and BBDO, developing campaigns for global clients across Latin America and EMEA. That diverse experience taught me how to perform in different industries, connect with different audiences, and think across scale and performance.

Blending these two worlds, gave me a unique perspective. Navigating between strategy, creativity and product marketing is where I feel most comfortable and happy, just like the São Paulo Düsseldorf flight connection.





Awards


My work has been recognized at major global festivals, including Cannes Lions, Clio, The One Show, and Effie Awards, and others.










Brands


Over the years, I’ve had the chance to create for some of the world’s most iconic and exciting brands, across industries like automotive, FMCG, fashion, gaming, lifestyle and more.